Amazon Associates API access is important because it allows website integration with Amazon databases. This means that you can show information about products that sell on Amazon on your site.
WordPress themes, plugins, and other tools can utilize Amazon’s Application Programming Interface (API). It allows them to retrieve Amazon product specs, images, product information, and other relevant content.
So you can see how Amazon API access can be useful. But Amazon doesn’t grant API access to new Amazon associates accounts.
Amazon used to give unlimited API access to all Amazon Associate accounts in good standing. In January 2019, Amazon started imposing restrictions and limitations.
New Amazon Affiliate accounts can no longer get immediate API access. They have to wait until they’ve made at least three sales or more and have their website information verified before they can get access to API.
API access can also be revoked or limited. Amazon Associates must have qualified sales within the last thirty days credited to API links to keep API access and avoid becoming either limited (throttled) or possibly revoked.
January 23, 2019, was the first day that Amazon started imposing usage limits. Account limits are subsequently determined according to associate account revenue performance based on Product Advertising API requests within the last 30 days.
Amazon also blocks bots, which makes scraping an unstable option. These and other reasons are why website owners are looking for ways to use API even when they don’t have access.
So how can you use Amazon API benefits if you don’t have access? There is a solution in the form of a Content Egg Amazon No API Module.
Why Is API So Important?
Amazon affiliates can earn affiliate commissions without using any Amazon affiliate plugin. While a plugin can make many tasks easier, it is not necessary. You can add an affiliate link with your unique affiliate tag directly into your blog posts content.
However, if you want to show additional information like images, specifications, and prices to site visitors, you cant add them to your site.
To comply with Amazon Associate terms, you need to pull dynamic content using an API request. And that’s where plugins and Amazon API come in handy.
Prices, content, and product images can be retrieved and regularly updated automatically by Amazon affiliate plugins. You can even make it easier for customers to choose the items that best meet their needs by providing feature tables and comparison charts that you can create using these kinds of plugins.
You can make more money and improve your click-through rates (CTR) by providing tables that are easy to understand and have the most current prices and item ratings.
Amazon affiliate plugins with API access are beneficial because of these reasons:
- Show always updated Amazon product images and prices.
- Display comparison charts and feature boxes to showcase products.
The plugin isn’t required if you only want to add Amazon affiliate links. Affiliate plugins are helpful for those who want to show product tables and other relevant information. Content Egg is a great plugin that supports many affiliate networks, including Amazon. It helps affiliates increase revenue.
What Is Content Egg?
Content Egg can help you create product review sites, deal sites, affiliate sites, niche websites, etc. Content Egg assists affiliates in earning extra income.
Content Egg already supports many well-known affiliate networks. It doesn’t take much time to add affiliate network products, affiliate links, videos, images, and other content.
The same developers who created Content Egg also created External Importer Pro, Cashback Pro, and the Affiliate Egg plugin. All plugins are intended to make life easier for affiliates and increase revenue.
Content Egg comes in free and pro version. The difference between them is in the number of modules you get. For the Amazon module and Amazon No API module, you will need to buy the pro version.
Some of the most popular Content Egg features are:
- Automatic product price updates.
- Content Egg supports many popular affiliate networks.
- The autoblogging feature.
- Affiliate Egg plugin integration.
- All Amazon store locales are supported.
- Price drop alert option.
- Graphs can be used to show product price history data.
- Amazon API module and Amazon No API module.
For more information regarding the plugin, I suggest you check my Content Egg review.
Content Egg Amazon Module
You can use the Amazon in Content Egg without or with Amazon API. If you have Amazon API, the Amazon module is the preferred method. Active API access is mandated for this particular module. You’ll have to enter the Amazon Secret Key and Access Key in the module settings section.
Under settings, you can set the default locale, default associate tag, auto-embedding way, template, price update interval, product update interval (based on keyword), update mode, enter associates tags for each locale, and many more setting options.
Products are added via the Content Egg interface, located at the bottom of the post/page editor. There you will have fields to search and add products from Amazon. You can search by ASIN or URL.
Content Egg Amazon No API Module
Product Advertising API key is mandatory for the majority of Amazon affiliate WordPress plugins. That key can be created from the Amazon Associates account owned by the specific user.
API access is only given to those who have an active Amazon Associates account. You can apply for an Amazon Associates account at any time. It doesn’t matter if your site is new or old. The bad news is that you must generate at least 3 affiliate sales in 180 days (6 months) to get API access.
There are not many Amazon affiliate plugins without API option. You will find several plugins that help users display Amazon products and increase affiliate clicks. But in most cases, they require API to operate.
Without the API, you rely on affiliate links you manually grab from the Amazon product sales pages. You also lose the benefits that the API offers. Thankfully, Content Egg offers both No API module for those who don’t have API access and API module.
It may take a while for new Amazon affiliate sites to acquire API access. This is where the No API module comes into play. It is a stepping stone to help you get API access faster.
No API module has only a few setting options, but all important settings are here. Most significant is that it only supports US, UK, ES, IT, IN, DE, FR, and CA locales. The process of adding products to the website is the same as with the Amazon module with API.
How To Add Amazon Products?
So how does adding products from Amazon work in Content Egg? The process is simple. Go to your post/page editor and you will find Content Egg block below. It will consists of all modules which you enabled.
You then enter, for example, keyword either under “Find All” option to search products for all modules, or if you want to search for only one module, you enter keyword in search field for that module.
Plugin will then fetch products based on your keyword. Just click on the products which you want to add. You can then edit product title and description, set keyword for update, choose shortcode template, etc.
You can place shortcode anywhere in your site content and depending on template, the output will look something like in screenshot below.
What Are The Differences Between Amazon Modules?
So what are the differences exactly between the Content Egg Amazon module and Amazon No API module? Adding products is the same. The only difference is in the number of setting options available.
- API keys needed
- Default Associate TagAn alphanumeric token that uniquely identifies you as an Associate.
- Default localeYour Amazon Associates tag works only in the locale in which you register.
- PriorityPriority sets order of modules in post.
- Template Title
- Featured imageAutomatically set Featured image for post
- RedirectMake links with local 301 redirect.
- Update by keywordLifetime of cache in seconds, after this period products will be updated if you set keyword for updating.
- Price updateTime in seconds for updating prices, availability, etc.
- Update mode
- Forced links updateOverride/update existing links with new Tracking ID.
- ResultsNumber of results for one search query.
- Results for updatesNumber of results for automatic updates and autoblogging.
- Link typeLink to product page or add to cart.
- Search IndexIndicates the product category to search.
- SortSort by reviews, newest arrivals, price, relevance, etc.
- Browse Node IDA unique ID assigned by Amazon that identifies a product category/sub-category.
- Search in TitleSearch for product titles only.
- MerchantList offers from all merchants or only from Amazon.
- Minimal/Maximal priceFilters search results to items with at least one offer price above/below the specified value.
- Minimum saving percentFilters search results to items with at least one offer having saving percentage above the specified value.
- ConditionThe condition parameter filters offers by condition type.
- Currency of preferenceCurrency of preference in which the prices information should be returned in response.
- Languages of preferenceLanguages in order of preference in which the item information should be returned in response.
- Amazon GlobalEnebale products for delivery program featuring international shipping to certain countries.
- Free ShippingEnable free shipping products.
- Fulfilled by AmazonEnable products that are stored, packed and dispatched by Amazon.
- PrimeEnable items which are eligible for Prime Program.
- Minimum ratingFilters search results to items with customer review ratings above specified value.
- Save imagesSave images to local server.
- Small/Large logosShow or hide small/large logos.
- Associate Tag for AE locale
- Associate Tag for AU locale
- Associate Tag for BR locale
- Associate Tag for CA locale
- Associate Tag for DE locale
- Associate Tag for ES locale
- Associate Tag for FR locale
- Associate Tag for IN locale
- Associate Tag for IT locale
- Associate Tag for JP locale
- Associate Tag for MX locale
- Associate Tag for NL locale
- Associate Tag for SA locale
- Associate Tag for SE locale
- Associate Tag for SG locale
- Associate Tag for TR locale
- Associate Tag for UK locale
- Associate Tag for US locale
- Forced Associate TagForced replacement of tag parameter in all links.
- CONTENT EGG AMAZON MODULE
- CONTENT EGG AMAZON NO API MODULE
- You can in paid version
What Are Alternatives To Amazon API?
Most affiliate sites use Amazon Associates to earn commissions. Amazon is very popular, and redirecting visitors to Amazon converts well. The Product Advertising API provides programmatic access to Amazon’s product selection and discovery functionality so that users can add Amazon products directly into the site.
Using API, you can access millions of products, including product search and look-up capability, and add product information and features.
But how can users that don’t have API access achieve this? There are four options that Content Egg has made available, and none of them mandate API keys. They can be used to help you eventually receive API access by increasing sales and revenue.
The alternatives are listed below:
- Amazon No API Module, which I have discussed in this post.
- You can use the Affiliate Egg plugin with Content Egg. Affiliate Egg plugin uses direct parsing without API. This means you can use direct links from Amazon as keyword to import products. You can use Affiliate Egg solely or in combination with CE.
- You can use the Content Egg Viglink module and search by URL feature. This will provide the option to add your Amazon Tag ID in deeplink settings.
- The Offer module is a good option if you want to add links manually to your product list.
- The are also other Amazon WordPress affiliate plugins that don’t require API like WooZone and AmaLinks.
Affiliates can definitely benefit from using Content Egg. Even if you don’t currently have access to Amazon API, Content Egg it’s a great Amazon affiliate WordPress plugin without API, which will help grow your business and increase revenue.
DISCLOSURE: Posts may contain affiliate links. If you buy something through one of those links, I might get a small commission, without any extra cost to you. Read more about it here.