In this Divi review, I’ll delve into the ins and outs of this popular WordPress theme and intuitive page builder — built by Elegant Themes. The Divi WordPress Theme has gained a lot of popularity among bloggers and online publishers.
Divi is the most used WordPress theme in 2020 (2.8 million+ site owners use Divi theme). It’s generated a lot of positive reviews to show for it. Both beginners with no coding skills and web developers can benefit immensely from Divi.
So, is the Divi Theme right for your business? Is it worth the money? Should you use it instead of other WordPress themes and page builders? Let’s answer all of these questions and more in this post. If you’re ready as I am, let’s dive right in.
Table of Contents
Divi Review – What Is Divi?
Divi is primarily a WordPress theme and Page Builder Combo. They both integrate well in sync with the WordPress CMS. Divi is undoubtedly the most popular WordPress theme and WordPress Page Builder in the world. It’s recommended for freelancers, agencies, and website owners.
Hundreds of thousands of people and businesses use Divi. It has one of the most innovative features for building any website – personal, corporate, portfolio, eCommerce, or dropshipping website.
What Are Key Features?
If you’re ready to explore all that Divi and Elegant Themes membership brings, let’s consider the key features and web design elements that come with Divi:
The Divi Theme & Visual Page Builder
Elegant Themes (the company) has been in the online marketing space for over a decade. The team knows that responsive themes and visual page builders are in demand all the time. That’s why the Divi theme and visual page builder is the flagship feature included in the Divi package.
No matter what your WordPress site is about, from corporate blogs to lifestyle blogs to eCommerce, or anything in between, Divi is built to meet your design needs. Using the Visual Page Builder, you can take advantage of the free design elements, vectors, and design options to quickly customize the site’s interface.
Websites built using Divi visual builder are always responsive and clean. There are 40+ slider templates, forms, testimonials, calls-to-action (CTAs), galleries, and other elements you can use to enhance your website’s feel and aesthetics.
The ‘Extra Magazine’ Theme
Elegant Themes is evolving and making Divi Page Builder and Divi Theme better each day. Beyond designing a stunning website/blog, you also have access to the Extra Magazine WordPress theme — that’s as powerful as the Divi theme.
Although Divi is a multipurpose theme that serves every industry or website, the Extra theme is more specific. It’s ideal for online magazines, freelance business experts who want to showcase their portfolios, journalistic blogs, and other website projects that emphasize the written content.
The Extra theme is fast and responsive. However, you need to use one of the fast web hosting services to maximize your site speed.
At a glance, you can see that it uses several grids and columns. This makes it the perfect theme for online journalists or savvy bloggers who desire to showcase their portfolio in a smooth, clean, and modern design.
You’ll also notice that the layout styles and design options leverage more on visuals. The Extra theme allows you to insert modules such as countdown timer, comments, call to action, featured images, tabbed posts, carousel posts, article sliders, etc. to enhance page design.
The Extra theme works perfectly in sync with the Divi builder! Users also gain access to 800+ stunning page templates from within the visual builder.
Premade Stunning Layouts
Layouts are the creamy features inside Divi. There are 100+ pre-designed layout packs you can use. These are mostly complete designs with varying layouts and color schemes.
It gives you a head start when setting up your website. You can also customize any of the pre-designed layouts to suit your brand. You can even use the Bloom email option plugin and Monarch social media plugin, which are also Elegant Themes products, and add more options to the website.
Bloom works well with Divi and can help you convert more visitors into email subscribers. It’ll help you maximize your lead generation efforts. With Monarch, it’s pretty easy to connect your web visitors to all of the social media giants such as Facebook, Instagram, Twitter, LinkedIn, and any other social network that you’re on.
If you don’t want to build a brand new website from scratch, choose a relevant website pack from the library, and then import it directly onto your site. There, you can easily customize the design as you want.
Regardless of the type of website you want to build, there’s a website pack for any purpose. They also come with 7-8 pages/layouts that are creatively-relevant to that particular website type.
As a blogger who wants to make more money online, you can use landing page related layouts to promote affiliate offers and maximize sales. The Bed & Breakfast layout, for example, is ideal for bed and mattress brands and other companies that promote sleep aid accessories.
These are all professional and mobile responsive premade layouts, which means you can import them, add your own content, and everything will display great on any device. Depending on your niche, attracting mobile leads might be one of the KPI metrics to pay attention to. After all, mobile usage has surpassed desktop.
There are so many layouts in different categories to choose from: Fashion & Beauty, Technology, Services, Health & Fitness, Services, etc. Elegant Themes also introduced the Divi Design Initiative. The goal is to add a new layout pack every week continually.
No Refresh – Instant Visual Updates
The Divi Builder is fun to use and make updates. It’s powered by React and delivers a new paradigm in real-time visual experiences. This ensures that any changes you make to your page design or layout are updated on the fly.
Unlike other page builders, there’s no need to perform any page refreshes before the content is updated. You’ll visually see the changes take place in real-time. This is equally important when working with the drag-and-drop feature. Rather than editing a visual representation, you’ll focus on the actual live blocks.
Drag pieces of content such as text, images, headers, rows, and containers, and place them where you want. Every block and element is fully responsive. You can adjust the behavior of each element per device.
No matter the changes you make, don’t worry about refreshing your page. The instant visual updates functionality will take care of minor and major changes.
Is Divi Right For You?
I promised to make this Divi review unbiased, so I’m going to share the pros and cons to help you decide whether or not Divi is right for you.
- It uses a clean and intuitive interface
- Divi offers tremendous value for the money (also comes with a lifetime deal)
- Use Divi on an unlimited number of websites (no limitations)
- The Divi drag and drop page builder is easy to use
- Web designers with coding skills can do amazing stuff with Divi
- It comes bundled with an Extra WordPress theme
- 100+ stunning templates to choose from
- Working with longer pages tend to be slow
- No popup builder
- The inline editing option can be better
Divi Review Conclusion
With lots of page builders and WordPress themes in the market, it isn’t easy to choose the right one. It’s an important decision to make because you can create amazing websites with the right theme and page builder.
Divi offers an affordable page builder and theme combo for bloggers and content publishers. You don’t need to have technical skills to use Divi. More importantly, websites built with Divi are extremely fast and optimized.
Burkhard Berger is the founder of awesomex™. You can follow him on his journey from 0 to 100,000 monthly visitors on www.awesomex.com. His articles include some of the best growth hacking strategies and digital scaling tactics that he has learned from his own successes and failures.
DISCLOSURE: Posts may contain affiliate links. If you buy something through one of those links, I might get a small commission, without any extra cost to you. Read more about it here.