Best 9 WooCommerce Visual Product Configurator Plugins (2024)

The ability to personalize products is a great way to build customer loyalty. People are often looking for unique products that reflect their personalities and interests. Customized products are a growing trend in recent years. This is why it is essential to have a visual product configurator option in your store.

Customizable, personalized products appeal to both existing and new customers. Product configurators let your clients see for themselves what finished items will look like. No more guesswork, confusion, disappointment, or hesitation. The process is more precise, adding elements of creativity and fun for everyone involved.

You can charge higher prices for customized products and make more revenue for your online store. Most consumers would be more than willing to pay extra for items that are unique and personalized.


WooCommerce Visual Product Configurator

Here are some of the best WooCommerce visual product configurator plugins and tools available.


1. Visual Product Configurator

It might be challenging to configure a product that has a lot of different options if your clients don’t understand what the end product will actually look like. WooCommerce’s Visual Product Configurator takes the guesswork out of the equation by allowing customers to configure their products visually.

This product can be used to design dynamic previews of each product that your customers build. You can list all of the custom parts for each product that you sell and connect each of those parts to its own respective transparent PNG file.


woocommerce product configurator plugin


Combinations of all the options that are chosen will be portrayed as layers. A final preview of the product will also be shown. The WooCommerce Visual Product Configurator can accommodate changes in shapes and colors. There is also a free version of the configurator that you can use.

There are several Visual Product Configurator skins and add-ons that you can select to adapt your configurator to meet your needs best. These options include Custom Text Add-on, Form Builder Add-on, Images Upload Add-on, Lom Nava Skin Add-on, Multiple Views Add-on, Ouando Skin Add-on, Request a Quote Add-on, Save for Later Add-on, Save Preview Add-on, and Social Sharing Add-on.


2. WP Configurator

WP Configurator is one of the best product configuration options on the market today. It’s easy to use, easy to understand, and easy to configure. You can choose between the WP Configurator theme with the included plugin or select only the WP Configurator WooCommerce plugin. You and your customers can create all kinds of customized products using the simple front and backend system.


visual product configurator wordpress


The number of items you can design is unlimited. You can start selling products that meet the needs of both your company and your customer base immediately. WP Configurator makes connecting a configuration tool for all of your products and product lines simple. You can provide your clientele with a unique shopping experience that they won’t experience anywhere else.

One advantage of this product is its intuitive interface. Its drag and drop visual canvas allows you to create items with a wide variety of colors, textures, and layers. Each item can be further organized with layers.

With WP Configurator, the only limit is your own imagination. You can have an endless amount of customization options. Each product option that you create will also be added to your online store.

You can use configurations to create your own unique designs and hide different layers using the simple drop and drag interface.


multi step product configurator for woocommerce


You can also add details such as default layers, the price per layer, and other customizations by deactivating and activating different layers. The selections you make can be tailored for your price range and remain interactive for your clients.

Designing your configuration can be done in just a few minutes using the visual canvas controls. The drop and drag feature allows you to place layers and images wherever you want.

Choosing the right product isn’t always easy. You can simplify the process for your customers by making multiple product views in the interface so that they can move back and forth between the available options.


3. WooCommerce Product Configurator

Let’s say that one of the products you sell is a customizable watch. Customers can choose from the following attributes: Face Color, Strap Color, Strap Material, and Hands Color.

If there were five options for each different attribute, you’d need final images for every possible version of the product. This would be a total of 625 images (5x5x5x5).

The WooCommerce Product Configurator plugin allows you to display the final image composed in layers. With this product, you only need to have one image for each different attribute that your customers can choose. This would only require 20 total images (5+5+5+5).


wordpress woocommerce product configurator


You can create transparent PNGs that serve as image “layers.” You don’t have to craft individual images for every layer represented. You can make less layered images that you control on the front end for your customers to use when selecting the products that they want to buy.

WooCommerce Product Configurator lets you manage your inventory for every attribute option that you offer. This is a great feature for companies that provide items that are built to order. The plugin will only work with variable products. Each image layer is given its own attribute value. Layers are loaded when customers select those specific product options.


4. PH WooCommerce Product Addons

Customizable Products can be created and sold with PluginHive Product Addons. Selectors, radio buttons, dropdown, color palettes, color selector, time and date picker, and input fields like text, text area, numbers, telephone number, email, etc., are all used in this plugin to give your WooCommerce store additional product options.


PluginHive Product Addons plugin.


This plugin is suitable for displaying Product Details, Component Knowledge, etc. Any file can be uploaded such as images, PDF files, text files, music and media files.

This plugin can also be used to create extensions and build up dependencies between them. The addons will be presented on the product page only if the buyer selects a certain option. As a consequence, the amount of personalization available for your items is now endless.


5. Staggs Product Configurator

Say goodbye to difficult-to-maintain and complex product configurators. Using Staggs you can add stunning images and appropriate backgrounds to the product configurator to encourage your customers  to interact with it fully. Staggs supports multiple views, so you can really make the most out of it.


Staggs product configurator plugin.


The Staggs product configurator is build up of product items, groups and step types.

Users have the choice to enable the product configurator when creating a new product. The product single page will change into a product configurator as soon as you enable that option

Linking the product groups to the product configurator is the only task left then. There is a custom field with the name “Configurator Steps” on the product edit screen.

You have a choice of 2, 4, or 6 step types depending on your plan. Your step options will be displayed in the product configurator in accordance with the step type. The step option will allow you to choose a product group. Then, these choices will be shown for the step.

Additionally, conditional logic can be set up in steps. Only subscribers to the Professional plan are able to use this feature.


  • Stackable images (so you don’t have to make matching image variations yourself)
  • Integrated dark and light themes
  • Conditional step display
  • Straightforward touch-based UI to deliver the best possible user experience
  • Works great on any device
  • Fully compatible with WooCommerce
  • Add company logo
  • Custom backgrounds for each step
  • Stock management
  • CSV import/export tool
  • Supports sale prices in the event that you want to apply a special discount to some product components
  • There are six different step types: options, dropdown, icons, cards, true/false, and extra features

For more info, check Staggs Configurator review.


6. Havi Proper Product Customizer

Havi Propel Product Customizer is a product customization, design, and visualization tool. Your clients can view and create their own items using the 3D Product Configurator software. Bike (Bicycle), Blazer, Car Interior, and Exterior, Jewelry, Scooter, Shirt, Sofa, and Watch are just some of the 3D customization options.

You can sign up and get your own unique product designer storefront URL. You can try the product for free 30 days to experiment with the features and functionality. From there, you can pay for the product either as an enterprise license or as a subscription service (SAAS) on your server.


wordpress product configurator plugin

woocommerce product customizer tool


From the product designer admin section, you’re free to create as many product designs as you want. Your clients will be able to customize items from the storefront section.


  • Simple controls make creating multiple product views and product customization easy.
  • You can list unlimited numbers of products and customization options.
  • You can assign different prices for different levels of customization.
  • The software works well on laptops, desktop computers, tablets, and smartphones.
  • You can use the product customizer to generate leads and draw more traffic to your WordPress website. You can also use it to promote and sell items on your WooCommerce online store.


7. Design’n’Buy Product Configuration

Today’s customers seek personalization and if you can hand that to them on a platter, your success is guaranteed. You see, before placing an order on any print product, the end-users want to check out how the item will look after post-production.


Web-to-print 3D product configuration software.


Sure, you let them create exactly what they want with an array of choices in design, material and colors. But personalization or not, it is the end-product that matters.

Thanks to the Design’N’Buy’s web-to-print 3D product configuration software, you can allow customers to personalize print-ready, editable templates in a matter of minutes, check out the 3D preview in real-time, and place an order on them.

The Design’N’Buy solution offers a complete packaged solution with an entire eCommerce storefront, responsive across all browsers and devices. In addition, it integrates easily with the existing website or CMS application.

The end-customers can change the color scheme or design tool layout to match with brand. You can customize it to fit your specific business needs, and translate into any language, thus catering to audiences across the globe. You can offer print facilities for custom sports apparel and shoes and personalized furniture pieces. For more info, check PrintCommerce review.


8. Kickflip

Kickflip is an easy-to-use, yet very powerful WooCommerce product customizer that helps businesses of all sizes unleash their customers’ creativity, amplify engagement, and drive conversions. Their intuitive software allows customers to design and buy unique products that reflect their style and tell their story.


Kickflip product customizer.


Whether it’s adding text or artwork to apparel, creating personalized gifts for special occasions, or customizing a unique piece of furniture, Kickflip makes it easy to sell amazing custom products that customers will love.

Kickflip provides customers with an interactive and immersive shopping experience like no other. With its live preview feature, customers can see their designs up close and from multiple perspectives, and personalize them in real-time. And with limitless product variants, customers can choose from a wide variety of components, designs, and colors.

Kickflip’s customer success team is available to help over live chat, video calls, or email. It also comes with an extensive knowledge base with step-by-step guides and tutorials.

It is for these reasons that Kickflip is trusted by several major brands, including Dick’s Sporting Goods, Puma and Suunto, but also countless small and medium-sized businesses.

With Kickflip, you can quickly set up your customizers, connect with WooCommerce, and boost your business. For more info, check Kickflip review.


9. YayExtra – WooCommerce Extra Product Options

Give your customers the best experience possible by offering them perks when shopping at your WooCommerce store, for example, they can ask you to add a message to their order, wrap a gift, or add accessories suitable for each product according to the buyer’s wishes, etc.


YayExtra customization plugin.


YayExtra is a powerful plugin designed to provide extra product options for your WooCommerce store with simple clicks.

Developed by the YayCommerce team, YayExtra assists you in creating add-on fields to product forms such as gift wrappers, sending personal messages, selecting accompanying accessories, or engraving characters through a text field, etc.

You can add these product options individually for each product or apply them globally in bulk. Moreover, if your customers want to attach their desired image to a product, YayExtra also allows them to upload the photo.

You can display the extra options you set up on the product page. Besides, YayExtra also allows setting conditional logic to decide which options will be displayed, adding extra fees or discounts based on each customer’s choice.

YayExtra is also compatible with popular plugins such as WPML, Polylang, Multi-Currency Switcher, and so on to seamless your working process on the WooCommerce store.


  • Provide options to wrap gifts, and input text, images, numbers, etc. to products.
  • Customize the button to display extra options.
  • Can assign the options to products in bulk.
  • Set conditional logic to display custom fields.
  • Can add the extra fee or discounts for each option.
  • Compatible with WooCommerce free gift with purchase

YayExtra provides a free and paid version for users. YayExtra free allows you to customize basic option types and set up conditional logic. With more advanced functions, YayExtra Pro will assist you. It has plans for annual or lifetime.

Get YayExtra and leverage all the functions of this plugin to make your customers satisfied and increase your revenue by cross-selling and upselling.


WooCommerce Product Configurator Plugin Conclusion

You can easily offer your customer’s option for creating customizable products in WooCommerce. Almost any kind of product can be easily customized. You can allow your customers to create personalized items from your store.

Having a customization option allows you to charge more for your products. Customers are often well aware of the extra time and effort that goes into customizing products, so they are willing to pay extra for personalized items.

Product customization is a popular e-commerce revolution. It improves customer engagement and increases customer loyalty. Consumers expect products built to their specifications and interests.

The visual product configurator tool can help you stand out in a crowded industry. Its intuitive product builder tool puts the control in your hands. Your customers get to customize the products they want from your WooCommerce website.

You can even use print on demand WooCommerce plugin and let the third-party companies take care of packaging items, shipping, etc.

But don’t confuse WooCommerce visual product configurator (which is only visual stylization of products) with WooCommerce composite products (which is for assembling more product parts into one) or with WooCommerce custom product boxes.

DISCLOSURE: Posts may contain affiliate links. If you buy something through one of those links, I might get a small commission, without any extra cost to you. Read more about it here.

10 thoughts on “Best 9 WooCommerce Visual Product Configurator Plugins (2024)”

  1. Hello,
    what if I wanted to sell website templates and allow customer change the color scheme used on the website, change text etc?

    Anyone can recommend a plugin where visitors can customize their selected website a little template before purchasing the website package?

    Thanks a lot for any tips!

    1. Hi Peter,

      Not sure about a plugin that supports that. Maybe you can reach out to the plugin authors mentioned in this article and ask them if their plugin supports the feature you need.

  2. Hi, thank you for this review. Still I am a little lost because what product configurator will work seamless with the add-ons created in WooCommerce products? Till now I only find color picker and png layer tools.

    For example. I bought WPConfigurator. This is a nice tool when you understand how to create the png layers for your products and learn the basics and restrictions how to use them.
    But as soon as you need the product add-ons you created in WooCommerce it will disfunction. You learn you cannot have a combination of both, and you find out the hard way you wasted your money and time. Support admit their tool does not support this functionality that’s according to me not a very rare functionality.

    My question, what product configurator offers a true integration with WooCommerce? Configure style, colors, selectable size, text value option, free text buyer on a single product page. Please advise!

      1. With WooCommerce add-ons you can tune your product with op question (input text), select field in text like size XL L M S.
        When assign WPConfigurator to an product in WooCommerce you will loose the add-ons for your product. It will not show a combination of both worlds. I contacted them and the admitted it cannot be done with their tool.

        So my question; With what product configurator you can use both on a product page?

        1. Hi Hans,

          I can’t confirm 100% that particular plugin will work with what you need. It is best for you to just contact each plugin support team and ask them. They will be able to provide you with most accurate answer.

  3. Thank you for the informative article and the examples. on the following page I found a nice configurator. The google page speed is also very good. Can you recreate something like this with the configurators described above?

  4. Awesome! It was very helpful. The product designer plugins are very helpful these days to allow customers to get their dream products with customizers tools.

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