Building an email list is very important for any business, especially for small businesses. Campaign Monitor is a very popular email marketing tool. It is a smart choice to integrate the Campaign Monitor in WordPress website.
Campaign Monitor has many features, and the main reason why others choose it over other popular services like MailChimp and SendGrid is that it offers far more integrations than many of his competitors.
Formidable Forms form builder plugin offers easy integration of your forms with Campaign Monitor.
With the Formidable Forms release of version 4.0 where new form building experience was introduced, they also released the Campaign Monitor add-on integration.
Now you can combine the power of Formidable Forms form builder with Campaign Monitor email marketing campaigns.
When users subscribe to your list using various forms on your site, they will be automatically added to your Campaign Monitor account.
Some of the features include:
- Select a list to add leads from your WordPress forms
- Fill custom fields in Campaign Monitor with values from your forms
- Add subscribers to a different list based on selections in the form
- Conditionally add subscribers based on a response in a form field
This Campaign Monitor add-on integration is available with both Business and Elite Formidable Forms licenses.
How To Integrate Campaign Monitor In WordPress Forms
Go to your WordPress dashboard and select Formidable → Add-Ons. Find the Campaign Monitor WordPress plugin in the list of the addons and click Install.
Once Campaign Monitor add-on is installed, you will see a new form action.
To access, go to Formidable → Global Settings → Campaign Monitor. There you will see various settings, including a field to enter the API key from your Campaign Monitor account.
This API key is necessary to connect your site with your Campaign Monitor and forms created with Formidable Forms plugin.
To find the API key, go to your Campaign Monitor account. Log in and click on your profile image in the right-hand corner. From dropdown options, click Account Settings → API keys.
Next, click on the link to the Show API key. If you didn’t already generate one, do it now by clicking on Generate API key. You will need both API key and Client ID, so copy them and paste those in the relevant boxes in Formidable Forms settings.
Now you have a link between Formidable Forms and your Campaign Monitor account, and you can create forms which have Campaign Monitor integration. You can create a new form or use existing for integration with Campaign Monitor.
In your form Settings choose Actions & Notifications. Click on the Campaign Monitor form action and give it Action Name for easy reference if you need in future.
Now select the Campaign Monitor list you wish to use in form and to which subscribers will be added.
The fields in your Formidable Forms Campaign Monitor signup form will need to relate with those in your Campaign Monitor account list. Any custom fields created in Campaign Monitor will also show.
Each field should match its respective field. For example, the Campaign Monitor Email field needs to be mapped with your Formidable Forms Email field, and the Campaign Monitor Name matched with the Formidable Name field.
When users fill data and submit the form, this will create a new subscriber in your Campaign Monitor account.
Integrate Campaign Monitor In WordPress Using Formidable Forms
Email is still one of the most popular ways of communication used for exchanging digital messages.
Visitors to your site will often subscribe using optin forms on your site if they see that you can provide value and new information.
If you, for example, offer digital products or some services for sale, visitors may not be ready to buy at the moment. But more information to make a buying decision is always welcome.
When the email addresses of visitors are captured, you can send them discounts and offers to increase the chance of them making a purchase.
Campaign Monitor is a popular marketing service, and now you can integrate Formidable Forms with Campaign Monitor for your email marketing.
Automatically link optin forms to your email list and ensure a way to start emailing new leads.
Integrating Campaign Monitor through WordPress using Formidable Forms plugin and its addon is a great way to manage your email list, and collect leads simultaneously.
Formidable Forms also offers integrations with many other email marketing platforms such as Infusionsoft, Constant Contact, and Active Campaign.
If Formidable Forms is not your prefered form builder plugin, Gravity Forms has many addons, and provides also integration with Campaign Monitor.