Page builders have made a significant impact on the WordPress community because they provide easy design access and customization of a website for all without any coding knowledge required.
Divi is one of the most popular WordPress page builder and theme combo. It has accumulated an impressive amount of dedicated users with many unique features exclusive to Divi.
Elementor is another widely-used WordPress page builder. Many users rave about its vast options and ease of use. You won’t find that many features in any other page builder. Elementor and Divi have several similar functions. Both plugins regularly get new features and options.
Divi recently released a new template manager and many impressive templates. They’ve also created a new theme builder and have enhanced and modernized many of their existing modules and accompanying features.
Elementor built a brand new Theme Builder, which you can use to design your own post templates, archive pages, headers, footers, and a whole lot more. Also, Elementor now provides an impressive motion engine and popup builder.
Many WordPress users and experts prefer Divi and Elementor because of their many incredibly easy to use features. Both plugins are supported by either a very reputable company or a strong support network of experienced WordPress developers. They are also widely regarded as having the best overall stability and performance.
Each page builder is unique. They all have features and functions that may or may not be ideal for each person’s individual needs. I’ll use this article to evaluate Divi and Elementor in depth. I’ll examine their capabilities, including their pricing, user interfaces, feature sets, and more head to head.
By the end of this Elementor vs Divi article, you should know all that there is to know about these popular page builders. You’ll know how Divi and Elementor function and what each plugin includes. You can use this knowledge to make an informed decision as to which page builder is right for you.
NOTE: If you are interested in how Elementor compares to other page builder plugins, then be sure to check my Beaver Builder vs Elementor comparison, Elementor vs WPBakery as well as Divi vs Beaver Builder.
Elementor vs Divi Comparison
If you don’t want to read all details of how these two plugins compare, here is a short summary of the main differences. If you are interested in more details as well as side by side comparison, then be sure to read the whole post. Be sure to read whole post to see all comparison details.
- Free Version
- Visual Builder
- In-line editing
- # Of Official Elements
- Pre-made Templates
- Sidebar Control Panel
- JS Parallax
- Blend Modes
- Background Gradients
- Reverse Column Order
- Build Headers & Footers
- Styling Controls for Woo Elements
- Custom WooCommerce Single Product Layouts
- Custom WooCommerce Archive Layouts
- Use Builder-Designed Blocks in Gutenberg
- Visually Build Editable Gutenberg Blocks
- Draggable Column Width
- Embed Dynamic Data in Templates
- Custom CSS
- Use WordPress Widgets
- 3rd-party Add-on Elements
- Flip Box
- Dedicated Audio Player
- Animated Headline
- Social Share Buttons
- Social Follow Icons
- Basic Styling
- Custom margins/padding
- Custom fonts/typography
- Custom gutters
- Show/hide content based on device
- Different margins based on device
- Different font sizes based on device
- Free and paid version
- Paid only
NOTE: As plugins receive updates, changes, new features are added, etc. the above comparison may become innacurate. Also, not all features that each plugin offers are mentioned in comparison table. For most accurate info, check official sites.
Divi is available as both a WordPress theme and a WordPress plugin. The plugin isn’t sold separately, so when you buy one, you get both. The page builder’s intuitive interface makes it very simple to understand many of the basic functions. Divi’s advanced features let even beginners create unique pages without having to enter any code.
If you are an experienced developer, you’ll soon discover all the advanced features that will help you create dynamic web pages for your clients, without the countless hours of writing the code yourself.
Some users say that Divi runs a bit slower when compared to other popular page builders. The file sizes for Divi’s feature options and modules are largely to blame for this issue. When you’re using Divi, you’re often sacrificing speed for greater functionality.
You might be wondering what happens to the content that you’ve created if you decide to deactivate Divi. If you deactivate Divi plugin on your site, the content still remains. The only things that you’ll lose are your formatting and styling. Shortcodes are also left behind, and they can be messy.
The Divi plugin is ideal for people who like to use shortcodes. Divi has shortcodes for almost anything that you need. They also have a convenient library for all of their shortcodes. They can definitely come in handy in situations where the page builder’s features can’t accomplish what you want it to do. Just keep in mind the fact that if you decide to use another page builder or stop using Divi, you will be left with plenty of shortcodes to remove.
Divi includes over 58 different layout packs with new layout packs being added regularly. All of these layout packs are ready to use right out of the box. You can use these to create impressive layouts for your pages. Divi also has 46 content modules, and you can find plenty of third-party Divi addons (check also best Divi icons).
The Divi plugin works well with almost any WordPress theme that respects WordPress coding standards. If you’re unsure whether or not a particular theme will be compatible, you can ask their support team.
There is no free trial of the Divi plugin, but it does offer a 30-day money-back guarantee if you’re not completely satisfied with their product, you can ask for a refund. You can purchase Divi for unlimited sites for $89/year, or $249 for lifetime updates and access. As Divi can’t be purchased separately, in price are included all Elegant Themes plugins and themes.
Elementor is only available as a WordPress plugin. It works with most themes (listed here) that respect WordPress coding standards.
Elementor’s page builder is simple. The interface is intuitively easy to use. All you need to do is drag and drop the elements that you want and then add your content. The animation and design modules can also be used for even better results.
If you decide to deactivate Elementor plugin, any content and pages that you created will remain the same. The only problems that you may encounter would be with formatting and styles that depend on Elementor.
Unlike Divi, Elementor doesn’t have a shortcode library. They do have a handy shortcode widget that can be used for shortcodes from saved templates, third-party plugins, and any other shortcodes you may have.
Elementor’s performance and speed are comparable to other popular page builders. They accomplish this by actually making the file sizes a user has to download smaller, thus increasing its speed and performance.
Over 100 pre-made designs are included. You can further customize these designs into all kinds of unique layouts. You can save each customized design as well.
The free version of Elementor (see difference between Elementor free vs Elementor pro) comes with 29 content modules. The paid version comes with over 30 additional content modules. There are also numerous third-party Elementor add-ons like Jet Plugins, Plus Addons for Elementor, Master Addons for Elementor, Stratum Elementor elements, etc.
The free and pro (paid) versions of Elementor vary in terms of the features and functionality that are offered. There isn’t a trial period for the pro version, but they do offer a 30-day money-back guarantee.
Elementor free vs paid version comparison
- Template Library
- Export / Import Templates
- Mobile Editing
- Shape Divider
- Video Lightbox
- Box Shadow
- Text Shadow
- Background Overlay
- Hover Animation
- Entrance Animation
- Text Editor
- Image Box
- Icon Box
- Social Icons
- Image Gallery
- Image Carousel
- Icon List
- Progress Bar
- Menu Anchor
- Google Maps
- Background Gradient Effect
- Revision History
- Blank Canvas Template
- Maintenance Mode
- Page Settings
- Element Hover
- Redo / Undo
- Embed Anywhere
- Global Widget
- Custom CSS
- Pro Templates
- Price Table
- Price List
- WC Products
- WC Elements
- WC Categories
- WC Add to Cart
- Flip Box
- Masonry Layout
- Blog Pagination
- Ken Burns Effect
- Share Buttons
- Form Integrations
- Login Widget
- Animated Headline
- Facebook Widgets
- Nav Menu
- Media Carousel
- Call to Action Widget
- Custom Fonts
- Header & footer builder
- Dynamic single post & archive page design
- ACF & Toolset integration
- ELEMENTOR FREE
- ELEMENTOR PRO
- $49/year for one site
You can purchase a paid version of Elementor for $49/year for 1 site, $99/year for 3 sites, or $199/year for 1000 sites.
What Are The Differences Between Elementor and Divi?
Here are some of the features which Elementor and Divi have the same or different.
Both Elementor and Divi have simple drag and drop interfaces. All you have to do is click on the element that you want, drag it into the proper position, and drop it in.
Divi’s elements are displayed on the page layout. Choosing your element and arranging it on the page is all that’s required. You can add more elements from the extra modules that are already included.
Elementor’s elements can be found on the left-hand section of your page. You’ll start with a blank page layout, or you can use a ready-made template. You choose the elements that you need and rearrange them how you want them to appear on your page.
Both plugins user interfaces have significantly improved since page builders first went on the market. They are quite different from the standard WordPress content editor experience. Using either plugin will require a fair amount of time to get used to their features and functionalities.
However, with a bit of persistence and some trial and error, you will be able to create the kind of content designs that aren’t possible with the default WordPress editor.
One distinct advantage that Divi has is its wireframe mode. Switching to that view will display the selected page’s underlying structure. Any content that you’ve added to your page will be hidden. You can use this feature to learn what modules were used and how the page itself was created. Elementor’s Navigator feature is somewhat similar but isn’t as intuitive.
SUMMARY: Elementor is easier to use than Divi. Its user interface can be learned faster because its interface isn’t quite as unique as Divi.
Editable Content Templates
Both page builder plugins are wonderful resources for designing and creating customized page designs. However, the actual process can take considerable time and effort. If you’re not adept at page design, things can get even more complicated and frustrating.
Divi and Elementor Pro, and, to a lesser extent, the free version of Elementor, come equipped with plenty of high-quality templates. Each template is ready to be used right out of the box. You just make a few tweaks, or you can customize them so that they are entirely unique.
Some examples of the types of templates you get access to with both plugins include:
- Blog templates for food, health, travel and other topics
- A company focused site templates
- E-commerce online store templates
- Freelancer and service provider templates
- Landing page templates designed to help you convert more sales
- Search engine optimization agency, design and marketing templates
- Templates for online portfolios
There is an available template design relevant for almost any purpose. Elementor includes over 150 templates, and Divi provides its users with over 1,000 layouts. Even though Elementor’s free version only contains about 40 templates, you might find the template that you need from this small selection.
The number of templates that both plugins offer are impressive, but it’s more important to concentrate on the templates that best meet your needs rather than focusing on the product with the most templates.
SUMMARY: Divi’s layouts are separated into website packs so that their growing template library is easier for users to manage. Each website pack usually includes layouts for landing pages, about us pages, contact pages, portfolios, blog pages, landing pages, and other content pages for your site.
This is a great time-saving feature because you have everything you need all in one location. Feel free to mix and match templates from other packs as you see fit.
Elementor’s templates aren’t organized as neatly, so you may end up spending more time browsing through templates before finding the right ones to use. They do have template sets designed for specific purposes, such as designing layouts for your online portfolio or making your own digital agency site.
Importing templates is straightforward for both Divi and Elementor, allowing you to add new pages to your current website or create a brand new site from scratch in no time.
Widgets & Modules
Both Divi and Elementor have several handy modules and widgets that can be used to design pages and integrate elements via the page builder interfaces.
Divi’s modules (that is how they are called in Divi) are all included in their package. Elementor includes certain elements (widgets) with the free version and adds several more with the Pro version.
Divi supplies its users with 40 widgets. Elementor’s free edition provides 30 widgets, and its pro version comes with over 40 additional widgets.
Each plugin’s modules and widgets are very customizable. You have complete control over the look and feel of each one before adding them to your website’s pages.
SUMMARY: It’s tough to determine which plugin offers a better module and widget options. Elementor has more modules and widgets to use, but your selection should be based on the page elements that you intend to use.
Ease Of Use / User Friendliness
Divi is a page/theme builder that users either seem to love or hate, there’s no in-between. Its agnostic page builder was created for the Divi Theme, but it can be used with almost any WordPress theme. So updates of both the theme and page builder perfectly coincide with each other.
Divi also bundles its theme with the plugin. They aren’t sold separately. You might think that you don’t need to use a theme builder because you already work with different themes. But there are many benefits associated with using and mastering a page builder that’s designed for specific theme.
Elementor’s rise in popularity as a WordPress page builder plugin is incredible. In less than two years, it is already used on over more than one million active websites.
SUMMARY: Users love Elementor’s intuitive front-end interface and simple design. It’s ideal for people who are new to WordPress. Elementor is also easier for veteran web developers because it doesn’t leave behind mess all of the complicated shortcodes as Divi does.
Most modern page builder plugins only let you work on page or post content. They don’t allow you to work on blog archive templates, single blog posts, headers, footers, or other areas of your website that are defined by your theme. Divi and Elementor now have a Theme Builder function that was incorporated after recent updates.
This is not a new concept, even Visual Composer Website Builder (check differences between Visual Composer Website Builder free vs pro), and Thrive Theme Builder (though this is a theme, but made in page builder concept) allows you to edit theme controlled elements.
You can use this feature to customize footers and headers on your website. They can be designed using existing templates, or they can be created from scratch. The footers and headers that you craft can then be assigned to only certain portions of your website or to the entire site.
Creating custom header areas in Elementor is done through the page builder interface. This lets you control how that portion of your site will look, no matter what theme you select. The interface is also used to define menus for custom headers, site logo, and other dynamic content.
Many of Divi’s theme builder functions are similar to those in Elementor, making it possible to use interface to manage all aspects of your WordPress website.
Features such as the conditional publishing settings of both tools make it easy to automatically assign templates, such as a custom single post layout, to content from specific categories, for example.
SUMMARY: If you want to design custom headers, footers, blog post templates, and more, both Divi and Elementor Pro make it possible with their theme builder features.
Besides having impressive visual editors, plenty of templates to choose from, and all of the essential functions that you’d expect from popular page building tool, Divi and Elementor also have other features worth mentioning.
Divi Leads is a handy tool that can help optimize your online content more effectively. You won’t have to guess or worry about designing quality custom page designs for inviting site visitors to join your email list, buy your products or services, ask questions using your contact form or perform other desired actions thanks to Divi Leads.
The nice thing about Divi Leads is that’s it’s integrated with the page builder. You can create multiple versions of headlines, buttons, or other page events and run split tests on them. The tool will display the various versions of the elements that you’ve selected to different subsets of your site audience.
Audience interactions with these particular elements are tracked during the tests. You can see which elements deliver the best overall results. Running the tests and accumulating data are hands-off processes once you’ve designed and chosen the variants that you want to test. Divi Leads can inform you if your page designs can actually live up to your expectations.
Elementor doesn’t have a split-testing option, but you can use Google Optimize. This allows you to use A/B testing on customized content. Using this feature with your page builder can help you better optimize your content and learn what elements your site visitors are most likely to respond to or interact with.
One feature that is unique to Elementor Pro is a pop-up builder. It can be used to create full-screen displays, hello bars, fly-ins, and appealing pop-ups using the Elementor page builder interface. Pop-ups and their variants are a great way to persuade your site visitors to view announcements or perform other desired actions on your site.
Divi doesn’t have this type of feature, but purchasing Elegant Themes membership provides access to Bloom, a powerful email opt-in and pop-up plugin which offers integration with Divi. But having the functionality built into the plugin, as Elementor does, is much more convenient than having to install a separate plugin to achieve the same results.
Add-ons & Upgrade Options
Because of Divi and Elementor’s immense popularity, many third-party Divi and Elementor add-ons have been created for each plugin. Some add-ons are free, and some add-ons are paid extensions. If you find that you can’t do something in Divi or Elementor, there’s a good chance that you’ll find what you’re looking for in one of these third-party options.
If you still can’t find an add-on that meets your needs, you could code an add-on yourself or hire a developer to do the job for you. There’s plenty of information on Elementor’s website for people who want to create their own add-ons or upgrade extensions.
Divi vs. Elementor Pricing
Divi’s theme builder and page builder are part of Elegant Themes membership and can be used on unlimited websites. You can opt for either their yearly package at $89 or their lifetime package at $249. Both options are great value for your money.
These prices include access to Divi, Bloom, Monarch (see Monarch review), and Extra theme. There isn’t a free version of the plugin, but there is a 30-day money-back guarantee if you’re not completely satisfied.
If you want to improve your knowledge of theme and page builder features and functions and don’t mind working with shortcodes, Divi is a great choice. It’s a powerful tool that can be used to create impressive websites for personal and client purposes.
Elementor’s paid packages are more expensive than Divi’s, but Elementor does have a free basic version. The free version can be helpful to people who don’t need all features and options.
The paid version of Elementor is $49/year for a single website, $99/year for three websites, and $199/year for 1000 sites. However, those plans only good for one year, unlike Divi’s $249 lifetime unlimited plan option. Divi also includes all of their themes and other plugins as a part of Elegant Themes membership.
Elementor can be invaluable for people with limited coding knowledge who want to improve their web design skills. It can be quite a time-saver for veteran web developers because they don’t have to spend numerous hours or days having to code changes manually. They don’t have to worry about dealing with complicated shortcodes should they decide to switch page builders or deactivate the plugin later on.
Elementor or Divi Conclusion
Divi and Elementor are great WordPress page builder plugins. You get to manage your pages, posts, footers, headers, and all other areas of your website. The creative potential is almost unlimited.
Both plugins work well. If you need to pick between the two, take a look at the templates that each of them has and which templates are you most likely to use. This can help you select the tool that best meets your needs.
You might want to also check the modules/widgets that are included, in case there’s a particular element that you want to add to your site that isn’t included in Divi or Elementor.
Elementor is probably the easiest of the two plugins to use right out of the box. Its intuitive user interface could be ideal if you don’t have the time or patience to learn a brand new system.
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